5 Resolutions you should keep for 2014
Click on the silly picture of Kmack above!
There are a ton of recruiting and sales tools on the market but nothing takes the place of your phone. As a Recruiting and Sales professional in the IT Staffing marketplace, the phone is your business partner and the most important tool in your toolbox. This is not a continuation of my blog artice The Number One Recruiting Tool for 2013 but it is a nice companion piece.
GET YOUR ASS ON THE PHONE!
The post below is actually a repost from Leslie Mason. This is a Video Interview / Blog that Leslie did for Bill Vick. A brief intro about Leslie Mason:
Leslie Mason is an Executive Recruiter for Intuit specializing in Social, Mobile, Global, Big Data and Saas. She has been recruiting in the DFW since 1990 and is an AWESOME recruiter and person. I am honored to have her permission to repost the article below. You can view Leslie’s Linkedin Profile at http://www.linkedin.com/in/lesliemason
April 2, 2013 by Leslie Mason
(Click on picture above to view video)
While I agree that it takes a bit of time up front, once you have all your social profiles completed you really only need to spend 30 minutes a day monitoring and updating them. I am a big believer in automating whenever possible and have found some great tools to help me navigate the social media waters.
First get all your profiles “social ready” especially your LinkedIn profile. Make it easy for candidates to find you, have your LI Profile completely updated. Make sure you are an open networker and your profile clearly spells out what you are recruiting for, what industries, etc. and how to contact you so candidates can find you. I also use a one click LinkedIn invitation and post that on my profile so people will connect with me. A friend of mine, Stacy Zapar, figured out a way to do it. Here’s her article with instructions: http://www.stacyzapar.com/2010/12/how-to-be-linkedin-pro-create-one-click.html.
My favorite tool and secret weapon is the Bitly Bundle! Keep all your current job openings in a bitly bundle and post it on your LinkedIn profile at the top of your summary. You can tweet and post to Facebook directly from the bitly bundle. I socialize my bundle every Friday so people can review my job openings over the weekend. It’s quick and easy and only takes one click. Bitly also tracks analytics and creates a QR code for your jobs… very cool.
Some quick ways to automate are to follow blogs and online papers like Mashable, TechCrunch, Fortune, VentureBeat, INC.com, Wired, Engadget, etc. Then use RSS feeds to Google Reader or Outlook. You can quickly scan and click on interesting articles and then use a tool like Buffer App to schedule sharing via Twitter, LinkedIn and FB. This is a free tool that allows you to schedule up to 10 articles at specified times each day.
HootSuite or TweetDeck are great tools to manage social feeds. I use HootSuite and have linked it with my Twitter, Facebook and LinkedIn Feeds. I have tabs for each stream and can schedule posts to all of these networks, multiple times. Bullhorn Reach is also a free service to automate job postings; it will send your jobs out to your specified networks at specified times.
People are visual… we find that candidates today want to see what it would be like to work with potential employers. A great way to show your company’s culture is with Pinterest. You can create Community Boards with pictures of your campus and candid pictures of employees having fun at work as well as videos from the hiring managers. This gives candidates a peek behind the curtain, into your organization.
Remember the first rule of social is to build relationships! We are not out there to be a job board aggregator. Become a subject matter expert in your area… follow thought leaders, engage with them, comment on and share their articles. You never know…one day you may get an invitation from Bill Vick to be interviewed.
This is the first official Video Blog or VLOG for DFW IT Staffing. I would like to thank everyone at Timberhorn for working with me on the video in the late afternoon*. Thanks everybody!
Do you want to sell candidates on your environment and get a good feel on whether they will be a good culture fit for your company? If so, skip the same clichéd interview process and jump right into a tour of the office.
A few important things to remember when providing a Tour to a prospective candidate
These are only a few things that can help you solidify a candidate’s interest. The candidate still needs be a part of the regular interview process but try STARTING with the tour and see what happens.
*I want to make sure that everyone that views the video is aware that Whitney wasn’t actually drinking beer at 11:30AM.
Are you getting tired of the What, When, Where and How Lists of 2013 yet?
Here ya go:
Have a great 2013 and, if you can take away one thing from this story, it’s this………WU-TANG!